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WEXAS International was established in 1972. Operating from offices in London's Knightsbridge, WEXAS is a members based travel club with its roots firmly established in the cultivation and growth of the global travel market, providing a premium service of quality and expertise. An appraisal of it's marketing strategy prompted a review of it's brand presence. A new identity by Wylie Design followed, which included changing the name to Wexas, The Travellers Club, and redesigning the logo device to emphasize the global nature of the business. The contemporary graphic style was rolled out across a wide range of applications. |
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