LMC International is based in Oxford close to the academic sources of its commodity research material. In a world troubled by recession, accurate forecasting of production and trends is vital to the strategic planning of LMC International's global client base.

A review of the LMC International brand led to Wylie Design being commissioned to define its market presence. A new visual identity was created, with a new logo, colour palette and guidelines for a contemporary graphic style of clean typography and powerful images. The new look has been applied to templates for reports, signage and exhibition graphics. A new website and database have also been designed and built.